Blaze helps you create segments based on both web2 and web3 activity so that you can better understand your different types of users and target communication to groups.
Understanding who your most valuable users are, and who might need more support, is critical for all companies today. Blaze helps companies unify user data across both web2 and web3 data sources.
Blaze enables users to create user segments based on both web2 and web3 activity. We make web3 segmentation easy by using AI to automatically analyze transaction data and categorize your users into web3 personas.
Once you have your segments, personalizing campaigns for different kinds of users is easy!